I recently stumbled across a survey conducted by the event registration company EventElephant regarding the importance of Facebook as an influencer of attendees’ decisions whether to attend an event or not. Long story short, the results were commandingly positive. This makes sense as nightclubs and music venues have a constantly rotating calendar and attendees need a centralized…
According to a recent TravelClick survey, many hotels will begin to integrate booking engines through their Social Media profiles. This seems to be natural evolution from where the hospitality industry is currently, offering up a often one sided booking option through platforms such as Priceline, Hotwire, Orbitz, etc. to a two way conversational approach by integrating…
Aloha, Spot the surfin bird here, Mahalo for stopping by for my debut post. For all who don’t know me, I’m a bird, well… a bird on a surfboard…that’s pretty badass.. so they call me Spot, the surfin bird. The nerds here are transcribing this message to you because, well, I’m a bird…I lack those…
The vast majority of articles I have read recently regarding small business marketing revolve around Social Media. And when I discuss Social Media with clients they always ask: “Is it important?” “Should I do it?” “How do I know if it is working?” “Where do I even start?” So today I wanted to take some…
You asked and we listened. You now have ability to see real-time view of connected users in your Wavespot CRM. As many of our customers continue to grow their network footprint, ability to view connected users for one or a group of Wavespot locations can be important. For retail chains, an aggregate report of connected users…
Pinterest has become one of the biggest and fastest growing social networking sites out there. Its easy to use, graphical platform coupled with the seemingly endless supply of new things to look at make it one of those time warp destinations. You know, one of those sites you go on, and the next thing you know…
In a recent study (and info graphic) published by VerticalResponse, a provider of self-service marketing tools, revealed that more and more nonprofits are investing more time and money in social media to augment their marketing strategies. By conducting a survey of 123 nonprofit organizations that work with VerticalResponse, researchers concluded the following: Non-profits are investing more time…
Happy New Year! In term of restaurant trends, 2012 proved to be a pivotal year as more and more businesses concentrated heavily on online marketing to increase brand awareness and to boost sales. While some major chains such as Dominos and Papa Johns focused more on their already well established online ordering and promotion platforms, others such…
There is no question that branding is extremely important to large corporations, but it is something that many small and medium sized businesses often don’t pay much attention to. This frequently leads to problems because customers have a hard time distinguishing between your brand and your competitors. Branding is more than just your logo; it…
The Chris Voss Show reviewed Wavespot Marketing Router and its Social CRM in detail. The part we love the most is that he used “Awesome!!” so many times. Chris Voss is a Top Social Media Leader seen by Forbes, CNN, Huff Po, Alltop News & other media etc. He appears in To 50 Forbes list of…