The Value of a Facebook Like

Most companies today realize the importance of having an active presence on Facebook as it offers many exceptional, low cost marketing opportunities for businesses of all sizes.  However, the question that Facebook hesitant businesses, as well as Facebook active companies for that matter, may be asking is how often do Facebook likes translate into actual…

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Marketing Psyche

First of all, what is marketing? How would you define it? Marketing is not only about getting your business or product name out into the world, but it is also about assigning a certain value to your product and creating a demand for it within your customer’s eyes. In my opinion, the most important aspect…

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Wavespot Wi-Fi Enabled Social CRM Helps Local Merchants Turn Customers into Facebook Fans

Local merchants can now easily benefit from social media marketing by getting “liked” for offering free Wi-Fi. More and more of these establishments have discovered the marketing power of social media tools, especially Facebook Fan Pages. With the Wavespot service local merchants — cafes, restaurants, salons, B&Bs, fitness shops, auto repair, etc. — can offer free Wi-Fi to…

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