Nonprofits and Social Media in 2013

In a recent study (and info graphic) published by VerticalResponse, a provider of self-service marketing tools, revealed that more and more nonprofits are investing more time and money in social media to augment their marketing strategies. By conducting a survey of 123 nonprofit organizations that work with VerticalResponse, researchers concluded the following: Non-profits are investing more time…

Trends in Online Restaurant Marketing in 2013

Happy New Year! In term of restaurant trends, 2012 proved to be a pivotal year  as more and more businesses concentrated heavily on online marketing to increase brand awareness and to boost sales. While some major chains such as Dominos and Papa Johns focused more on their already well established online ordering and promotion platforms, others such…

When Education Meets Social Media

In this 21st century, education has teamed up with social media to facilitate learning across the globe. From being able to take classes online to having access to online books and readers, social media has also decreased the burden on one’s wallet. From elementary school graduations to obtaining a college degree, social media has every tool…

Success of a Small Restaurant

The biggest struggle for small restaurants and other businesses is not getting overlooked by the big-name chains and franchises. Consumers might completely disregard your restaurant unless they know who you are and what you have to offer that separates you from the big guys. Obviously the most important thing would be to make your restaurant…