We’ve all watched watched technology evolve from old-school dial-up to fast WiFi. With fast WiFi, social networks have become increasingly more popular. Originally, social networks connected old friends and allowed for a new means of communication. Now, social networks do so much more.
This article references statistics that reflect the increasing utility of social media. Of the 64% of adults in the U.S. who used Facebook in late 2013, about half (30%) of them got their news from that site. Overall, at least 65% of adults in the U.S. get their news from some type of social networking platform. The study referenced in the article defines news as “information about events and issues that involve more than just your friends or family,” which can range from a link a friend shares or a direct post from a news agency.
What do all of these numbers mean? The role of social media in our lives is rapidly changing; over half of adults in the United States utilize social media to obtain news. And since it’s a well-known fact that the rising generation has never known a world without technology, those numbers are only going to increase.
How long will it be until over 90% of adults utilize social media for news? It may be sooner than we think. Make sure you’re prepared to capitalize on all these opportunities by using Wavespot.